Tiger Brands Limited was founded by Jacob Frankel (and partly Joffe Marks) in 1921 as a family business. Previously known as Tiger Oats Limited, today the company is the biggest food company in South Africa and also has interest in food companies throughout Nigeria, Zimbabwe, Kenya, Cameroon and Chile.

The first product the company produced was its well-known Jungle Oats brand, a breakfast oatmeal. Jungle Oats are still produced by the brand. The company currently has a workforce of over 20 000 employees and many well-known products, including baby producs; personal care products; home care products; bakery products; snacks; fruit and vegetable products; rice and pasta products and more.