Liberty Holdings Limited was founded by Sir Donald Gordon as “Liberty Life Association of Africa Ltd” in 1957. The South African company, headquartered in Johannesburg, is a financial services and property holding company.

The company, now present in 18 countries across Africa, provides asset management; health products and investment services for over 3 million individuals, families and businesses throughout Africa.

The companies logo which reflects the Statue of Liberty, is a symbol of freedom and opportunity – Liberty believes that everyone should be able to grow their wealth and leave a legacy behind.